Category Archives: humour

The choice illusion

It’s an old trick, a good one, one with many variations, many names, but its all the same trick. A trick that hangs on the same guiding principle, creating the illusion of choice. the illusionist can pull this off with one … Continue reading

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The rules of good writing…

There are a great many rules when it comes to good writing. Many a word count has been written explaining them in infinitesimal detail. Generally, however, the best way to explain the rules is with a little humour. Humour being … Continue reading

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